Netsville presents our top 5 Best of the Week picks for Internet Marketing stories and developments from across the web.

If you see a story or feature that you’d like to suggest for Best of the Week, please include it in the comment section below!


How to Write the Perfect Business Blog Post

“Business blogging is one of the basic tenets of inbound marketing, and one of the best ways for businesses to gain greater online visibility. It drives traffic to company websites, aims to convert that traffic into leads, helps establish authority and drives long-term results. If you want to write great business blog content it requires a certain skill level to achieve…”

Read more at Entrepreneur.


How AI Will Shape the Future of Search

“There is no doubt the search industry has evolved. Just one look at how search engine results pages are currently laid out shows how things have changed. We have come a long way from 10 blue links. But have we gone far enough? At SXSW earlier this month, information access was a hot topic. People no longer head to Google’s search bar as their only way of accessing content. Search engines used to be the primary (or sole) place a consumer would turn to when they needed an immediate answer. You entered in a phrase, clicked a link and read the page…”

Read more at Marketing Land.


5 Ways Website Structure Can Affect SEO

“There are times when we overcompensate for weak SEO by getting too much into keyword research. While keywords are undoubtedly important, there are certain physical elements which can determine the success of a search engine optimization campaign. On scrutinizing further, we can consider website structure as one important SEO metric— mostly overlooked by even the bigger names in the industry. In this post, we will be talking about 5 specific ways how website structure can have an impact on Search Engine Optimization…”

Read more at Business 2 Community.


Facebook Introduces Personal Fundraising Tools, Donate Buttons in Facebook Live for Pages

“Facebook today announced it’s expanding its set of online fundraising tools to include its own GoFundMe competitor, with the added support for personal online fundraisers, starting first in the U.S. The new tool will allow Facebook users to raise money for personal crises and other campaigns – like school or medical expenses, emergency situations, funerals, and…”

Read more at TechCrunch.


4 Steps to Creating Effective Online Videos

“Getting in front of camera can be very intimidating, but it doesn’t have to be. Use these four actionable steps to create attractive business videos that resonate with your audience. One way you can avoid stage fright on camera is by developing a script before you hit that record button. Developing a script…”

Read more at Entrepreneur.

Check back next week for more Netsville Internet Marketing picks from across the web!
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