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May 2015

We all by now are aware of the amazing usefulness of smartphones - the lone tool that single-handedly combined dozens upon dozens of extraneous devices all together in one. Yet, with all the different options and tools available to us through a seemingly endless variety of applications, it is easy to overlook a select few that can do wonders for our daily lives. The following illustration highlights twenty apps that can significantly streamline your productivity from email management to...

Google and Twitter have been rumored to be making a deal to give the search giant access to the Twitter firehose, and today it looks like that partnership is now official. Google and Twitter have just announced that tweets will now be included when you're doing a search on mobile — that's through either the iOS or Android Google app or when searching in a mobile browser. For example, if you search for "NASA Twitter," you'll...

KFC is once again revolutionizing the fast food industry but it is not by way of bread-less sandwiches (i.e. the KFC Double Down) or genetically enhanced super chickens. Nope, this time it is through the innovation of the KFC Tray Typer - a new lunch tray keyboard designed to connect to mobile devices via Bluetooth to avoid getting grease and crumbs on your devices as you eat. Regis Watrisse, Digital Marketing Director and Business Unit Manager of Serviceplan,...

Google started out as search engine but has become one of the biggest advertising companies in the entire world. The more Google knows about you, the more money they can make by selling adverts aimed at you. Google has acquired more than 150 companies over the past decade to find out even more information on you. You may be surprised at how much Google can find out about you just because you are constantly using their...

Bing announced they are introducing their own version of mobile friendly search ranking algorithms. Bing has explained their update will not replicate the Google mobilegeddon update, but will have some similar reasons as to what makes a mobile friendly website. Bing is taking a slower approach than Google in making this update and have not released a date as to when the update will go live. The slower approach is to make sure to get feedback along...

The #hashtag is one of the most powerful tools when it comes to social media marketing. There are some guidelines to follow to optimize #hashtagging to its full potential. A couple of weeks ago I wrote a blog #Hashtagging 101 explaining what a #hashtag is and some of the best practices to follow when applying it to your social media marketing campaign. The Power - The #hashtag represents an important social media strategy. - A fitting tag can help...

By now you probably have seen or heard the acronym, CMS, floated around, but what does it mean? CMS stands for Content Management System, which is a computer application where users can publish, edit, organize and delete content as well as overall maintenance of the website. CMSs are great for blogs, company websites or even just a personal website. The main function of a content management system is to store and organize files. Typically a CMS has...

Mobilegeddon, Google's epic evolution towards ranking sites that are mobile-friendly higher in search results, has come and gone. While it didn't leave popular websites in the immediate tatters of obscurity as many prophesied, this has been attributed to the fact that many sites had already converted. Google’s Gary Illyes stated on Twitter that "there were a load of sites that became [mobile-friendly] recently, so the actual number of sites affected decreased considerably." While slight changes have become more prevalent in search results as the weeks...

We've touched upon this before, but the battle over net neutrality and the FCC's position on the issue is one that sparked our immediate attention - especially in light of our standing on Internet Property Management. Pepeyee put together an interesting infographic than takes an earnest look at the long history of "the battle to protect internet freedom" that dates back to 2003 (when "net neutrality" was first coined as a term). Whether you agree or disagree with...