Instagram’s year-on-year ad spend grew 177 percent – four times that of Facebook – as its owner failed to live up to Wall Street expectations following its Q2 2018 earnings report.
Excluding revenue from its hugely popular photo-sharing app, Facebook reported ad spend growth of 42 percent amounting to $13.23bn (£10.13bn) yesterday which, while on paper sounds reasonable, represented its slowest-growing quarter since it went public.
Read more at Marketing Tech
Based in Rochester, New York, Netsville is an Internet Property Management company specializing in managing the Digital Marketing, Technical, and Business Solutions for our customers since 1994. For more information, please click here.