What’s the best way to engage customers and build trust and loyalty at the same time? Providing good content – and what type gets through to most viewers? Visual media. Whether engrossing images and infographics or videos, regular captivating content provides a dynamism to your brand that can resonate strongly. Marketo has crafted a perfect example in the following infographic below which outlines the visual power of unique, branded media.

Source: Marketo

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