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The Key Tenets for Maintaining Your Internet Presence [INFOGRAPHIC]

Internet Property Management (IPM) is the model of successful Internet Marketing and is a proven MarTech methodology. Taking a comprehensive, collaborative approach to managing complex web properties, IPM goes beyond the traditional marketing concept, adjusting quickly to maintain relevancy in the ever-changing nature of the web. Working closely with clients for mutual success, IPM’s main goal is to manage and nurture the value of a client’s web presence so they have the freedom to focus on what they do best – running their company.

By applying the IPM methodology, a business client can rest assured that their Internet property has the technical engineering to keep it running, has a social media advocate to keep or propel it into the spotlight, and is constantly being updated to keep it relevant. Supporting the whole of IPM are its core principles: Iterative Design, Collaboration, Building Value, Accountability, Responsibility, and Strategy. In the infographic below, we break down these key principles, highlighting why they are vital to successful digital campaigns.

The Key Tenets for Maintaining Your Internet Presence [INFOGRAPHIC]

Internet Property Management (IPM) is the model of successful Internet Marketing and is a proven MarTech methodology. Taking a comprehensive, collaborative approach to managing complex web properties, IPM goes beyond the traditional marketing concept, adjusting quickly to maintain relevancy in the ever-changing nature of the web. Working closely with clients for mutual success, IPM’s main goal is to manage and nurture the value of a client’s web presence so they have the freedom to focus on what they do best – running their company.

By applying the IPM methodology, a business client can rest assured that their Internet property has the technical engineering to keep it running, has a social media advocate to keep or propel it into the spotlight, and is constantly being updated to keep it relevant. Supporting the whole of IPM are its core principles: Iterative Design, Collaboration, Building Value, Accountability, Responsibility, and Strategy. In the infographic below, we break down these key principles, highlighting why they are vital to successful digital campaigns.

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