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Digital Marketing Trends That Are Changing The Way We Market To Consumers

Digital Marketing Trends That Are Changing The Way We Market To Consumers

by Netsville Staff | Aug 30, 2018 | IPM, Marketing as a science, Technical, Web Development

The world is changing, and technology is taking the lead. Today, everything is going digital — entertainment, health, real estate, banking and even currencies. This is, however, understandable. In North America alone, 89% of the population is...
What does good personalisation look like to the consumer?

What does good personalisation look like to the consumer?

by Netsville Staff | Aug 23, 2018 | Business, Web Development

Creating personalised shopping experiences has long been a priority for retailers. ‘Personalisation’ started out as the in-store sales assistant who could instantly infer basic information about their customers – gender, age, etc – as well as learn about their...
Deep Learning and ‘Hyper-Personalization’ are the Future of Marketing Automation

Deep Learning and ‘Hyper-Personalization’ are the Future of Marketing Automation

by Netsville Staff | Aug 16, 2018 | Marketing as a science, Technical, Web Development

Marketing automation has come a long way — from merely being a tool for marketers to automate repetitive tasks to becoming a fortune ball to understand the high demanding customers of today. The technology advancements in this field have empowered marketers to...
How to rev up your page speed for better website performance

How to rev up your page speed for better website performance

by Netsville Staff | Aug 10, 2018 | Marketing as a science, Technical, Web Development

Page speed is now a ranking factor on mobile search. That means it’s a critically important component in all of your search engine optimization (SEO) efforts because of its impact on user experience. According to research conducted by Financial Times, a 1-second...
8 ways to use content to skyrocket user engagement

8 ways to use content to skyrocket user engagement

by Netsville Staff | Jul 27, 2018 | Business, Web Development

Much like commercials on TV, users are bombarded with content at every turn as they surf. It’s overwhelming and as such, marketers are struggling to find ways to capture their attention and stand out. Read more at Marketing Land Based in Rochester, New York, Netsville...
California lawmakers approve highly contested new data privacy rules, staving off a November ballot initiative

California lawmakers approve highly contested new data privacy rules, staving off a November ballot initiative

by Netsville Staff | Jul 3, 2018 | News, Technical, Web Development

The legislation echoes GDPR and affords consumers greater control of their personal data.   California Governor Jerry Brown signed a bill Thursday that will give residents of that state the highest level of data privacy protection in the nation. The California...
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